E-Mail Newsletter Resource
Document Actions
Links to good resources on creating e-mail newsletters
- Premailer
- Premailer does the nasty work of converting good HTML to the awful dialect used by common e-mail clients.
- Surviving Inbox Congestion
- Jakob Nielsen's classic article on newsletter design usability.
- Best Practices in Writing Email Subject Lines
- Comparisons of good and bad subject lines — from Mailchimp.
- Images in Email and E-Newsletters: Dos and Don’ts
- Be careful with images in newsletters.
- Email Newsletters Pick Up Where Websites Leave Off
- Another excellent Nielsen article, this on on the Subscribe/Unsubscribe Process and the importance of presonalization in newsletters.
- How To Code HTML Emails
- How HTML email works, basic concepts, best practices, tips and tricks.
- Email Client Statistics
- Take this with a healthy dose of skepticism. I suspect that webmail clients are far more prominent, but there are no good statistics.
This How-to applies to: Any version.